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The Station Pop-Up Logos
& Marketing Design
Calvin Cafritz Enterprises hired me to design two logos for recurring pop-up events at their property development, The Station at Riverdale Park, located in College Park, MD.
The established brand guidelines for The Station, use very bright, vibrant colors, partnered with large, bold type, meant to catch the eye of potential customers. I wanted to stay somewhat within their brand guidelines, while also taking a step away from them, in order to bring a new visual identity to these new pop-up events. I also created some marketing material for signage and social.
Made in January of 2021













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