DC Metro WiFI Logo Development

DC Metro has started implementing WiFi service in most of their underground stations, across the DMV Metro area. I was tasked with creating a mark and applying it to various collateral, from electronic display screens, found on the new 7000 series trains to social media applications and more. Since being implemented, this mark has been seen by thousands of riders, every day.

Made in October of 2019

Initial Icon Development

Color Palette

Metro Blue
RGB: 0, 53, 148

CMYK: 100, 69, 0, 9

Metro Yellow
RGB: 255, 163, 0

CMYK: 0, 100, 35, 0

Metro Purple
RGB: 92, 6, 140

CMYK: 56, 59, 0, 0

Metro Teal
RGB: 0, 191, 179

CMYK: 73, 0, 38, 0

Color Palette – Icon Development

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Highlighted Option – Designer's Choice

DC Metro WiFi Animation

Chosen Option – Final Logo

Branded Collateral

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7K-Sign-Mock.jpg
KIDs-Sign-Mock.jpg
Copyright ® Matt Hodin Design, LLC 2020