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DC Metro WiFI Logo Development
DC Metro has started implementing WiFi service in most of their underground stations, across the DMV Metro area. I was tasked with creating a mark and applying it to various collateral, from electronic display screens, found on the new 7000 series trains to social media applications and more. Since being implemented, this mark has been seen by thousands of riders, every day.
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Made in October of 2019
Initial Icon Development
Color Palette
Metro Blue
RGB: 0, 53, 148
CMYK: 100, 69, 0, 9
Metro Yellow
RGB: 255, 163, 0
CMYK: 0, 100, 35, 0
Metro Purple
RGB: 92, 6, 140
CMYK: 56, 59, 0, 0
Metro Teal
RGB: 0, 191, 179
CMYK: 73, 0, 38, 0
Color Palette – Icon Development
Highlighted Option – Designer's Choice
Chosen Option – Final Logo
Branded Collateral
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